AI is the new digital shelf – deciding which brands are seen, compared and recommended. OPTIQ, the essential AI Visibility Audit, gives brands a clear view of how they appear across LLMs today and laying the foundational content to secure consideration and prepare for paid AI media.
We work with some of the world’s biggest brands. Brands who like to do things differently. Who are excited to tap into omnichannel search and social to create authentic, lasting connections with their audience.
Using human-led, AI-assisted content to drive AI visibility for AXE and Degree.
Read More about Leading Deodorant’s AI Search Results
Reimagining B2B influence by turning UFS’s culinary team into powerful digital creators.
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UFS transformed AI search disruption into opportunity, turning visibility into commercial impact.
Read More about Cooking Up Conversions
A results-driven TikTok Search campaign utilizing SEO, trending insights, and influencer collaborations.
Read More about TikTok Search
Campari Group’s drinkspiration hub designed to inspire sparkling, memorable moments.
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Helping parents navigate parenthood with Huggies.
Read More about Mais Abraços Podcast
An agile social media campaign that surfed a rising AI trend to get closer to Sanofi's audience.
Read More about Sanofi Hidden Words
Shining a light on hair inequality faced by women with 4c hair on Unilever's haircare platform.
Read More about Hair Inequality by ATH
A world-leading hair publisher, powered by Unilever.
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A holistic hub that helps millions of people live Healthier, Longer, Better Lives.
Read More about AIA Group Content Hub
As we look toward the next few years of digital evolution, the relationship between brands and their audiences is being fundamentally rewritten by artificial intelligence. The traditional strategy of simply publishing content and hoping for human clicks is becoming obsolete. According to Jane Fulcher, Greenpark’s Head of Content, and Chris Andrew, CEO and Co-Founder of […]
September put measurement and action at the centre of search. Google admitted its AI Search Console reporting still falls short, even as it introduced new visibility into multimodal search, while AI agents moved closer to completing entire journeys with hotel bookings and multi-step tasks. Social search followed the same path, with Reddit, Pinterest and YouTube […]
The transition from traditional Search Engine Optimisation (SEO) to AI Optimisation (AIO) is often discussed in technical terms. We hear about large language models (LLMs), retrieval augmented generation, and machine learning. This technical focus creates a common misconception that the future of marketing is becoming more clinical and robotic. However, as Jane Fulcher, Greenpark’s Head […]
We are all about creating needs-led content for omnichannel search and social – the sure way to futureproof your brand’s digital performance.
Come for the clients, stay for the culture. We know everyone says it, but our people really are the best — specialists in their field (and absolutely love a good time).
Rua Enxovia, 472 - cj. 2506 - Brooklin
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Centennial Tower 3, Temasek Avenue, Level 18 and 17 039190